Oh ... just like the RIAA has dropped the price of music, now that it's distribution costs are lower for digital downloads ....
Hey wait ...
It's just another way for software companies to exert more control over how & when a user can use their software.
Cloud computing is forcing users into the "rental" system ... and business is falling for it hook, line and sinker due to short sightedness, poor memory, and promises of lowering IT costs.
Handing all control of your software and data to a fully redundant datacentre sounds like a great idea - until you realise that the redundant part of the datacentre is in India ... which has a terrible attitude towards those rich bastards in insert everywhere else in the world, and shoddy power system .. and the datacentre in your country actually just turns out to be just a couple of professional looking snake-oil salesmen & a bunch of teenage kids.
It all falls over when someone brings Molly to work for the day
Or when your neighbour sells you your own credit card number