I've said it before, I'm not interested in 3D TV. I don't see a benefit in the home. Perhaps this is more of an anti-piracy move. I saw Avatar in IMAX... Impressive (once -- for a retelling of Pocahontas), but I don't usually re-watch films... so whats next? Time to move on.
I certainly don't think it is worth the premium for movie goers either. Did anyone see Toy Story 3 in 3D? Ugh... What a waste. I am not looking forward to broadcast TV coming in with that kind of half-baked approach, nor do I want to see all these movies in 3D on the typical home television. How about we not focus on special effects and do some creative writing to tell a story.