I changed the title to match the titles of other Optiarc drive threads.
For a short time, we wrote out the full "Sony NEC Optiarc". We then shortened that to just say "Optiarc". When it became "Sony Optiarc" in 2008, we stuck with "Optiarc" because it's simple & is easily understood. So for drives like the AD-7240/7260/7280, we called them "Optiarc AD-72...". I wanted to keep that consistent. "Optiarc" is the main part of the brand, and we tend to go with the shortest version of the brand name.
Also, I wanted to distinguish between the Optiarc-branded drive (which identifies as an Optiarc in firmware) and the Sony-branded drive (which identifies as Sony in firmware), because we use that distinction elsewhere on the forum. Many times, people just refer to it as "Optiarc BD-5300S".
Also, shorter titles show up in the forum index (the main forum page) better.
We also use:
- LiteOn instead of Philips-LiteOn DS (LiteOn is the primary brand name)
- BenQ instead of Philips-BenQ DS (later, Philips-LiteOn) (BenQ is the primary brand name)
- LG instead of HL-DT-ST/Hitachi-LG Data Storage (LG is the primary brand name)
- Samsung instead of TSSTcorp/Toshiba-Samsung (Samsung is the primary brand name)
We also still refer to new Panasonic drives as Matshita, based on how most people know them: how they identify in firmware. That's all.
But you're not wrong. Some discussions are Sony-Optiarc, and it makes sense. I'll change it back. No worries
Edit: changed name to match company identifier.