SES to pioneer first Ultra HD transmission in new standard at SES Industry Days

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Luxembourg, April 19, 2013 - SES (NYSE Euronext Paris and Luxembourg Stock Exchange: SESG) announced today that, together with its partners Harmonic, the worldwide leader in video delivery infrastructure, and Broadcom Corporation, a global leader and innovator in semiconductor solutions, it has pioneered the first Ultra HD transmission in the new HEVC standard live from an ASTRA satellite at 19.2 degrees East. The HEVC standard features an up to 50 percent encoding efficiency improvement, compared to previous test broadcasts in MPEG-4 AVC (H.264).

Link: http://www.ses.com/4233325/news/2013/15034396

:cool::cool: