"We are only trying to know exactly what kind of hardware you're using, as well as your IP address, which may or may not be used to estimate your physical location, name, and god knows what else. This message has been brought to you by the same corporation that uses phones to track everything you do online, and uses our TVs to record everything that gets said near said TVs. We also have been privacy-insensitive enough to transmit said data over the internet without any form of encryption, whatsoever."
I may have made this quote up, but that doesn't make it any less true. Samsung has transmitted live conversations, which have been captured by their TVs, to home base without encryption. I forget if they're still doing it, but somehow I wouldn't be surprised if they were. Also, as far as anyone is allowed to know, Samsung may be secretly collecting other information that isn't stated in their privacy agreement. Such is the problem with proprietary software in general: you're not allowed to know how it works, which ultimately means you're not allowed to know if it's doing something it isn't supposed to be doing.
Also, somehow I doubt the license agreement is going to say what that data is actually used for, or whom it's shared with. If it is shared, it's probably shared with unspecified parties referred to as "partners", "affiliates", or the like. I doubt Samsung would actually name individual parties (since the NSA doesn't want you to know what they know about you).