I know this comes up alot, but after a ton of reading and research for my budget right now I have narrowed it down to these 3 cards (unless i am missing something and I NEED to spend some extra dough for a better one but the price jump to next best seems at least $100). For reference I am running a Corsair AX760 psu, Asus Sabertooth z87 mobo with 16GB of GSkill Sniper 2400Mhz memory and an intel 4770k cpu. All from Newegg:
Asus Radeon R9 270 $185.66
Sapphire Radeon HD 7870 GHz Edition $192.55
Asus GeForce GTX 660 $179.99
Allprices incl. rebates and shipping. Would Asus be a good choice because I have an Asus board everything else being equal or it really doesnt matter at all?