Heh heh… what’s particularly funny about that is there is no “shortage” - at least, not in relation to demand. Most of the PS3s initially sold have been returned (eBayers who couldn’t make a profit) and are now being returned to the stores. Looks like those initial launch numbers are deceptively wrong… but Sony won’t do anything to correct the notion that they “sold” 150k units, just as they’ll pretend when they resell them that they somehow “added” those units, instead. There will be plenty in the stores - which is both a curse and a blessing. Sony is losing their shirts for every unit sold (around US$300 for 20GB model, around US$260 for 60GB model), and with Microsoft not only making a profit on every unit sold (around US$45 per unit), but further reducing manufacturing costs while selling much higher games per unit… I expect a price cut in the next couple of months to keep the pressure on Sony. By the time Sony gets any price relief, Microsoft will be able to cut another $100 off their console prices without breaking a sweat, and Sony will STILL be losing money. So on one hand, selling lots of units buries Sony in heavy short term debt, but helps the Blu-Ray effort, while selling few units keeps them from bleeding too much, but hinders their BluRay effort. Worse for Sony, all PS3s sold are not going to be used as BluRay players, while all HD-DVD add-ons Microsoft sells WILL be used to watch HD movies. The difference is a motivated consumer, and they are the ones driving the standards, not somebody who says “cool, let’s buy a movie or two to try this out”, then promptly forgets about it because the movie costs two or three times the regular DVD. Sony was mistaken to tie their console with BluRay. Worse, while they did try and incorporate some of the lessons learned from the PSP, they failed to match Xbox Live’s proven track record. They even had a year to see how Microsoft’s 360 adjusted to the market, and seems, from reviews so far, to have accomodated the current “standard” for online experience (Sony can’t handle broken downloads, concurrency sucks, etc, etc…) From my own experience playing with the console, the word that comes to my mind is “underwhelmed” - I wasn’t impressed, the sixaxis controller feels light and flimsy, with no feedback, and the graphics seemed jaggy/aliased compared to Xbox 360 games (that might have been the monitor it was on, but that was an HDTV LCD). IT looked like Sony was still suffering from the exact same lag behind Microsoft in the graphics department the PS2 had behind the Xbox (though Sony had 2 more years to at least catch up). As a gaming experience, the PS3 is seriously lacking in every way except for a small handful of “exclusives” that will cause a core of fans to purchase this system (My buddy will get it because Madden doesn’t do Franchise on Xbox 360, but does on PS3 - and it will be the only game/movie he buys with it). As a BluRay player, it’s still pricier than HD-DVD, but cheaper than Sony’s trusting partners’ own players (they can’t be happy with Sony subsidizing a competition killer over their own models) - the problem remains: why buy a single format player when the war remains. Consumers will hold off, and unless the core of bleeding edge buyers start putting serious numbers on the sales of next-gen players, neither will dominate or be decided for years to come.