If you want something to stop selling, tax it. Just like if you want to alter a behavior, tax it. But if you’re hoping to do business in a market, taxing that market is the last thing you’d want to do. If the music industry is stupid enough to think that “taxing” students is going to do anything to help their industry, then they are more deluded than I thought. Students aren’t the only ones downloading, and you can bet students won’t like being singled out, so I’ll bet they can find a way around the “tax.”
Good gravy, music morons, just make a product worth paying for, charge reasonable rates, and people will pay. Stop acting like everyone “OWES” you something. Get over it. As long as it’s braodcast free over the radio, nobody is going to want to pay for it, unless you make paying for it also get the buyer something of value above and beyond what the radio provides. Start using technology to enhance the user’s experience and stop trying to use technology to punish the user and extract a non-stop stream of money, and maybe you’ll find your sales on an upswing for a change.