Just picked up a DMP-35 for $289.00 and have been very impressed by the BD PQ and load speed. Originally picked up a Sammy BD-P2550 but exhanged it for the less expensive Panny, the 2550 would not play a SD-DVD @24f (Reon chip will not play SD-DVD’s @ 24f) which did not sit well with me. If playing a BD live disc there was a Bonus View message that wouldn’t go away unless you turned off the screen messages completely. Added a $ 10.00 2gb SD card to the DMP-35 and I am set. Great player!!