New interactive kung fu panda toy is it to pricey

Toys r us are selling a new KUNG FU PANDA interactive
toy,that swings nunchucks, says phrases,and has a sensor
that responds[ like giving a round side kick] When you try
to hit it. My question is toys r us is selling this toy
for $ 59.95 each . So is this to much to charge the
public for this toy.?