We're all forgetting one thing though...where do you buy a supporting HD-TV? No value in HD pictures without an HD-TV. Also do they really believe we're all gonna go out dump our DVDs (I accept players will be backwards compatible), TVs, DVD Players that readily? I think not...I have to say I think it'll be a long, long time before Blu-ray or HD-DVD become a reality, or a 'standard' bit of kit. DVD take up my have been quick, but for the most part we we're coming from VHS, which couldn't have been a piss poorer format really. We also had to replace only one device, and those devices we're available at a keen price very quickly. Will the same quick takeup happen with HDTVDVD...personally I doubt it, but in time as we gradually replace our TVsPlasmasLCDs with the next generation, then these technologies will come into their own.