Hopefully, the people at CineEurope won't be stupid enough to listen to this nonsense. Pretty much any "study" the MPAA cites is going to directly contradict what a free society would do. So, of course they're going to have to produce fake studies. After all, there probably aren't many legitimate studies that go against human nature in the specific way Hollywood wants.
This should be considered to be common sense by now. Saying that piracy is encouraged by lack of access to works should be like saying the sky is blue. Why Hollywood won't admit this is beyond me.
Indeed, if Hollywood were to charge $75 for a movie (or whatever the equivelent is in any given non-US currency), no one would want to buy these movies. That would mean the (well-deserved) end of Hollywood, which the MPAA wouldn't want.
Hollywood's quantity-over-quality approach has baffled me for a long time. People have been complaining about the crappiness of movies for so long, with movies only getting crappier. At the same time, revenues for movies have been dropping rapidly. Gee, could there be a relationship between these facts?