See I knew people read the reviews.
Anyway a good rule of thumb when buying cd burner or a dvd burner for that matter, is to remember, how much is the cost going to effect you. If you buy a cd-burner, you can pick up spindles of cd's for under 20 dollars. However when you buy a dvd burner, there are several considerations. Price. Price of the media. and harddrive space. Some of the spindles of dvds are around 50$ or so. Are you going to be making the home movies to play in any dvd player ?? Check out some of the reviews and make sure that you want can do everything you WANT it to do.
I have been looking for one myself and am planning to get a dual format drive. One that does plus and minus
Btw Memorex does have good things. It is true about the drives being rebadged though. You can probably send them a email and ask about the types of parts in use. What I mean is ask them who made the drive for them or who is making the motors.