Don't ALL audio devices (radio, TV, tape player, DAPs, PMPs, etc.) have a volume knob? Is there some law that says you HAVE to kick it up to 11? Stupid plus deaf? Heck, my Rio can be set all the way up to 30 (I need it at 25 for my FM transmitter to pick it up loud enough for the car) but when restarted will default to 23 or whatever setting it was on below 23. Nice safety feature I wish cars had. Another example of saving stupid consumers from themselves.