Macrovision Introduces RipGuard DVD Copy Protection

vbimport

#1

Macrovision® Introduces RipGuard DVD™ to Dramatically Reduce Digital DVD Piracy
Combination of Macrovision Analog Copy Protection and RipGuard DVD creates world’s first analog and digital DVD content protection solution
SANTA CLARA, Calif.— February 15, 2005-Macrovision® Corporation (Nasdaq: MVSN), the world’s leading supplier of content and software value management solutions, today announced the worldwide availability of RipGuard DVD™ a digital rip-control solution for DVD Video. RipGuard DVD plugs the “digital hole” created by PC-based DeCSS ripper software, which allows millions of average consumers to make unauthorized perfect digital copies of copyrighted DVDs in mere minutes. These copies can be burned to inexpensive recordable DVDs or uploaded onto the peer-to-peer (P2P) networks. P2P downloads and the “rent, rip, return” of DVDs are an ongoing source of billions of dollars in annual revenue losses for the movie studios.

RipGuard DVD is a unilateral content protection system that is applied to DVD discs and requires no additional software or hardware to be incorporated into PCs, DVD players or DVD recorders. The combination of Macrovision’s analog copy protection technology (ACP) and RipGuard DVD provides comprehensive DVD protection for both major piracy threats faced by video content copyright owners — the analog and digital holes. RipGuard DVD is a technological solution that effectively protects a copyright owner’s rights. The Digital Millennium Copyright Act (DMCA) makes it illegal to attempt circumvention of such technological measures.

“Macrovision RipGuard DVD is designed to dramatically reduce DVD ripping and the resulting supply of illegal P2P content. For over two decades, Macrovision has provided the premier solution for device-to-device copying using DVD players, VCRs, DVD recorders, digital video recorders, digital set-top boxes and media center PCs,” said Steve Weinstein, executive vice president and general manager of Macrovision’s Entertainment Technologies Group. “Ultimately, we see RipGuard DVD and the ACP framework evolving beyond anti-piracy, and towards enablement of legitimate on-line transactions, interoperability in tomorrow’s digital home, and the upcoming high definition formats.”

The two processes of applying RipGuard DVD and ACP to DVD optical discs can be transparently combined at the replication facility, regardless of the type of manufacturing systems used. In support of the worldwide content protection ecosystem, Macrovision has developed extensive test and certification facilities used to validate both these products for seamless playability on nearly all manufacturer’s DVD players, drives, and recorders prior to market release.

RipGuard DVD is available today in select replication facilities, with general availability anticipated in the second quarter of 2005.

For more information, please visit the Macrovision RipGuard DVD Website.

Source


#2

Yep, yet another ‘unbreakable’ copy protection system, its laughable :slight_smile:


#3

The company’s CD copy-protection system, CDS 300, introduces noise into the audio data in an attempt to fool PC CD drives but leave consumer CD players, with their complex error correction technology, unaffected. RipGuard may use a similar approach, but as Macrovision found with CDS, there is resistance among some user groups to such a system because of concerns that the technique reduces disc longevity.

Since it’s already coping with CDS-inserted errors in the data, the argument runs, any player’s error correction system will have less headroom to deal with errors arising from scratches and dirt on the disc’s surface. In other words, the disc can take fewer knocks and bumps before becoming unplayable.

That’s even more true of DVDs, which are inherently less robust than CDs, and will be considerably more so for upcoming digital video disc formats such as HD DVD and Blu-ray Disc, because they cram even more data into the medium.

Macrovision says it is dropping the use of such techniques within CDS in favour of software-based anti-copy solutions. But RipGuard does not use embedded player software. According to Macrovision, it uses a “format-based Unique Digital Framework to each protected DVD5 or DVD9 title”, allowing protected discs to continue to work in consumer DVD players and legitimate computer-based DVD playback applications.

Whatever tricks the company uses, it is likely to gain strong support from the movie industry, which has been hurting ever since its Content Scrambling System (CSS), the encryption system developed to protect DVD content, was broken earlier this decade.

hmmm…the forum seems to have “forgotten” me :stuck_out_tongue:
well at least the account is active


#4

RipGuard, eh? Aerosol or roll-on? And can I use my BootsCard…?


#5

I have every confidence in the author of DVDDecrypter to beat it.


#6

what can they possibly change in CSS that makes it uncopyable and still playable on current dvd players?

I say nothing!

This will be beaten (and i hope by a 15 year old kid again :wink: )