[newsimage]http://static.rankone.nl/images_posts/2011/06/fVJtXN.jpg[/newsimage]The staying power of 3D as a ticket selling technology has been under fire recently and many are pointing an accusatory finger at projection operators. The contention is that 3D movies are not being shown with the extra brightness necessary. It seems that Hollywood is taking this issue into their own hands and attempting to convince projection operators to give more attention to how they display these films. Read the full article here: [http://www.myce.com/news/letters-bribes-sent-to-theater-projectionists-to-calibrate-3d-movies-47612/](http://www.myce.com/news/letters-bribes-sent-to-theater-projectionists-to-calibrate-3d-movies-47612/) Please note that the reactions from the complete site will be synched below.
All of this kind of missed the main point, which is that theater operators have never cared much about the quality of their work, and are only interested in selling popcorn. Lets face it, most theaters suck and offer at best only mediocre image and sound. This goes a lot further than questions of 3D or 2D and may be at the heart of why theaters are dying. It’s great that some do it right and that film makers try to coerce them into doing it right, but the majority of them don’t do it right.
Which is why more and more people nowadays choose to watch movies at home with a high quality cinema system.
CDan your correct. In the past 20 years or so theaters have seemed more like supermarkets to me. Heard people in and out as fast as they can and take your money on the way…