I think everybody is missing the point slightly!
Think about the Question - WHY ARE THEY MAKING ME ACTIVATE - what's the hidden agenda?
Well quite simply - they want to ensure you are locked in, if you spent an hour activating your product, you aint gonna give it up so easily.
The whole idea of 'STEAM POWERED' is to deliver 'CONTENT' to you - I know this has been free in the past - but for how long?
These companies are itching to exploit the PayPerPlay idea, you sign-up, and pay for each session of the game - think how much that will cost?
I know you might think I am scaremongering - but trust me - STEAM will be the catalyst for on-demand pay as you play games... The world is definately hooked on trying to squeeze every last cent/pence out of the consumer! I find it ridiculous!
I agree with people's posts - this kind of guerilla WarFare - WILL lead people to breaking the system, not for personal profit, just to play it for free like the good old days...
I think STEAM are carefully analysing the current user base and plotting when it will be most profitable to start their campaign - I would imagine they are going to let the 'hubbub' die down over activation first.
Why else would they try and make it difficult to un-register - $10 is indeed scandalous - its your STEAM account - why can't you just tick a box to say UNASSIGN KEY??? - I mean, you CAN BLOODY ORDER GAMES from it???
Sorry for the long rant - just think we are the guinea pigs for something big and nasty lurking round the corner
I used to love Computer Games, they let me escape from reality - now all those games I loved and played - seem to be happening in real life... very soon I'll be paying to use my own toilet paper! BILLING has gone crazy!