Wow, this format must be hurting bad. A 25 million dollar campaign to make people “aware” of the format? How long has this format been out now? At least a couple years now. I saw a Walmart commercial the other day and was surprised that all it had in the commercial was Bluray this or that. Sales must be tanking for Walmart to come out and advertise one thing compared to its massive inventory of items that it sells.
Comments about the site.
"Superior Sound - up to 7.1 channels lossless audio "
Uhh, not without special equipment.
"Unrivaled storage capacity enables best picture & sound "
Last time I checked, there were HDD out there that held 100’s of GB. Maybe I heard wrong though…
"Most products to choose from Blu-ray Disc has broader industry support at launch than any disc format ever introduced. It enjoys the enthusiastic support of major companies in electronics, computers, videogames, recording media, music and movies. Six of Hollywood’s leading studios, accounting for the vast majority of 2005’s home video sales, are among the 170+ companies that support Blu-ray Disc. So when you buy a Blu-ray Disc, you’ll be in good company. "
Yea right, I would like to see where they got to that.
"Advanced Durability From movies to music to games to computer software and file storage, Blu-ray Disc provides you with one platform you can use throughout your home. The system offers a full spectrum of choices ranging from pre-recorded titles (BD-ROM), discs that you can record yourself (BD-R) and discs you can re-record over and over again (BD-RE), with proven writing and authoring tools from the leaders in PC-authoring software. So you will be able to use Blu-ray Disc technology in Blu-ray Disc players for your living room, Blu-ray Disc recorders, Blu-ray Disc-based game consoles, and Blu-ray Disc drives for your personal computer! "
Well, so does DVD whoopteedo. And far as durability, Bluray discs are more susceptible to damage more than DVD.