Blockbuster delivers new summer promos, family-friendly offers

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Blockbuster delivers new summer promos, family-friendly offers.

[newsimage]http://static.rankone.nl/images_posts/2011/07/6d1tdy.jpg[/newsimage]Struggling rental company Blockbuster announced three new promotions this week: "CampWannaWatchaMovie," a kid-centric summer pass program that grants unlimited $.99 family-friendly movie rentals for $4.99/month; a special Sunday-only "Lazy Days of Summer" offer that cuts rental prices to $.49; and a matinee-style weekly deal where rentals cost $1.49 and include a free soft drink.

Is the former rental king simply being generous, or just desperate to reverse its lackluster fortunes? Perhaps a mixture of both.

Read the full article here: [http://www.myce.com/news/blockbuster-delivers-new-summer-promotions-family-friendly-offers-48003/](http://www.myce.com/news/blockbuster-delivers-new-summer-promotions-family-friendly-offers-48003/)


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