There’s gonna be a day when anything and everything will be available at your fingertips. Yes, we’re almost there right now. Eventually the major studios will accept the fact that people will be more than happy to watch the latest movies at home.
The major record labels were extremely reluctant to offer up their music catalog for download in the late 90’s. Sites like Emusic.com, mp3.com and a good handful of “custom CD” websites tried like hell to win the majors’ support, but it just wasn’t happening. It took programs like Napster and Kazaa to force them to cooperate.
We’re seeing the landscape for movie viewing changing rapidly already. We got on-demand video, Netflix, sites like Hulu.com, etc. It’s getting to a point now that it would make more sense for the majors to just give up the ghost and let people watch that brand new flick right from home.
Either they lower the ticket price or just cave in. They can’t keep going on this way without expecting some form of rebellion. Believe me, I’m sure folks would get fed up enough to actually acquire an illegal copy of the latest theater flick online. When that happens, the industry is gonna change it’s tune. Let’s hope it doesn’t come to that point, but it took a program like Napster to make the major labels stand to attention. It’ll only be a matter of time before the MPAA feels that same heat.
Now, I’m not saying that this would cause all the theaters to close up shop. But there would finally be an option for everyone. You can either see the film the way it was meant to be seen in front of a big screen or just kick back and enjoy it at home. I’d say that’s rather fair truthfully. In order for it to work out right though, the major studios would have to make a compromise. I’d say they should charge less for ticket sales and raise the price a bit for home viewing. Why, you ask? Well, viewing at home would be considered a special privilege. I mean, think about it. You’ll have the freedom to watch it at your convenience. You’re also not siting with a bunch of people who are talking loud, chatting on the cell phone, etc.
In the end, between the producer and the consumer, a well planned compromise would work out best for all. Good show, good show.