Amazon combines disc with on demand video

I just posted the article Amazon combines disc with on demand video.

Amazon’s making the decision between on demand online video and physical media easier by offering both for select movies.

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Great concept, but I’d hate to see them get rid of it due to “lack of consumer interest” after offering for a short while. It seems that happens with a lot of these type of services, they offer a small amount of not so desirable content, then claim the experiment is a fail when they don’t get any consumer interest. They need to expand this to their whole catalog!