Ad blockers: A solution or a problem?

Computerworld - For Mauricio Freitas, publisher of the New Zealand Geekzone website for mobile enthusiasts, ad blocking software has been a major headache. Last year his site lost more than one quarter of its display ad impressions because of visitors running these increasingly popular – and free – browser add-ons that filter out advertising before users ever see it. “We serve about two million page views a month. The impact on our revenues has been significant,” he says.



I don’t use ad blocker software but I sure do use the Hosts block edits to block pop and malware ridden sites from infection my computers and others. Alot cheaper then ad blocker software and it is free…