For those that are interested
I could not get MCSE or the rpc1 firmware to install through wine. It correctly detects the drive, however is not able to read the firmware parameters.
In VMWare-workstation 6.5.3, it did update successfully after:
1. Adding a new SCSI device in VM->Settings->Hardware
2. Click "Add"
3. CD/DVD Device, Next
4. Use Physical Drive, Next
5. Typically it will autodetect your Physical Drive, but it is good to verify (Typically SATA drives are /dev/sr0 or /dev/scd0), Finish
6. Click on the CD/DVD (IDE) device and then click "Advanced" in the lower right
7. Change it from IDE to SCSI. If it is the only SATA CD/DVD device in the PC or is the only one you will want to use in VMWare, choose 0:0
To verify that the device is properly identified in VMWare. Go into Windows Device Manager. Under CD/DVD drives it should now show the complete hardware information for your CD/DVD drive instead of "Virtual IDE" device